Success as a Trainer

Posted: April 27, 2011 in Training Articles
Tags: , , , , , , ,

For my first blog post, I wanted to write something that is somewhat different than what you will typically see here.  In most of my posts, you will find exercises, or videos, or nutrition advice.  This being the first entry, however, I wanted to address personal training in general as well as give you a feel for my philosophy towards training.

Today’s fitness world is flooded with devices, equipment, fads and tools that all promise to give you not only the best workout you’ve ever had but also the beach body you’ve always dreamt of.  The big problem that I have with this is that all too often, we as trainers get sucked into this type of marketing.  We end up looking for that “perfect toy” that’s going to make all of our clients thin and fit while making us the most well known trainer in town.  The goal as a trainer goes from making the best possible impact on our client’s lives to putting together a bunch of exercises that look cool or extraordinary just because it somehow makes us look “better” as trainers.

Too often we confuse challenging or intense with complicated and confusing.  We try to find things that nobody else has ever seen before, rather than the things that are going to be most helpful to our clients.

Well, I say that needs to end…. today.   Sure you may get a few people interested in training just because of all of your neat, new exercise toys, but the best way to build your own clientele through positive word-of-mouth feedback is VERY simple: help your client achieve positive results.  Whether you single-handedly made up the exercises or you pulled them off of JoeBlow’s YouTube account, your clients, and therefore the people that your clients will refer you to, do not really care where the exercises are coming from; they are interested in getting great workouts and producing great results.

Success as a trainer should not be taken from how many people say “Wow! I’ve never seen that exercise before!” or “Well he’s using the [insert training device/tool], it must be a great workout!”  We as trainers need to judge ourselves based on the improvements being made by our clients. By keeping personal training client-centered, we will be able to not only build our business in the most effective way possible, but more importantly, we will be able to truly have a positive impact on the lives of our clients.

I hope this has given you some insight as to how I approach training.  By no means am I saying that workouts should be easy, or that some more complicated exercises are not effective.  I’m simply saying that we as trainers need to focus our attention on making our clients better.   If that means doing an entire workout of body weight squats, push-ups, and pull-ups, then so be it.

Adam Reeder ACSM cPT
Adam@GetFunctionalTraining.com

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